China is leading the way in transforming the healthcare industry by integrating artificial intelligence (AI) into medical practices. With advancements ranging from AI-powered diagnostic tools to robot-assisted surgeries, the nation is addressing critical healthcare...
The Chinese market research landscape is witnessing a paradigm shift as augmented reality (AR) glasses gain traction across industries. This boom highlights China’s rise as a technological powerhouse, fueled by a blend of local ingenuity and a vibrant consumer base...
The Chinese market is undergoing a dramatic transformation with the rise of the chinese rental economy, a trend reshaping consumer behavior and challenging traditional notions of ownership. From high-tech gadgets to luxury fashion, consumers in China are increasingly...
The Chinese luxury market is undergoing a monumental transformation, setting the stage for a new era of high-end fashion. As the world’s second-largest luxury goods market, China’s influence is reshaping the definition of luxury itself. No longer confined to...
Sustainability is now a popular concept in China; it is a phenomenon that has impacted the choices and preferences of consumers as well as business strategies. An emergent culture known as “Green Living” is gradually gaining prominence in the country due to government...
Chinese consumers have always been a complex and constantly evolving sphere for consumption and the new concept that is rapidly sweeping the country is smart snacking. The convenience food movement indicates a new manifestation of revolution through the...
Market research in China indicates that the global trend toward electrification has shifted the automotive industry in a significant direction. Extended Range Electric Vehicles (EREVs), a hybrid-electric innovation intended to address range anxiety, are now common in...
China’s role as a leading contributor to the international student population has been a cornerstone of global education markets for over a decade. However, the trends in outbound Chinese student’s mobility have started to rapidly change due to geopolitical...
Environment and consumers are changing the beauty market in China, and there are significant changes and trends. Once dominated by luxury brands and status-driven purchases, the focus has shifted to functionality, innovation, and emotional connection. Awareness of...
Gen Z consumers in China are exhibiting a dramatic change in purchasing habits in 2024, motivated by a deep yearning for emotional pleasure in addition to cost-effectiveness. Businesses hoping to capitalize on China’s changing consumer demands may find chances...