The success of Chinese players such as Shein, Temu, and others geo-targeting international markets provides invaluable lessons for companies interested in entering China. The reason is that these companies have spotted the high growth rates of the demand for cheap...
China’s entertainment landscape has become a global trendsetter, thanks to its ability to innovate and adapt to audience behaviors. A recent success story is the short-form video dramas, or ‘‘micro-dramas’’, which are earning big with their quick narrative and...
China’s young people are starting to revolutionize the concept of traveling with what is being referred to as ‘iron-but’ travel or tieding in Mandarin. While this is more than a fun and catchy hashtag that captures the inefficiency of long, uncomfortable rides in...
China National Tobacco Corporation (China Tobacco) is a colossal force in the global tobacco industry. Despite its dominance at home, this state-owned entity has largely operated under the radar internationally. However, new trends show that it has plans to go...
China’s urbanites have embraced a new seasonal trend that combines relaxation, creativity, and a touch of nostalgia: jiǎn qiū (捡秋), or “picking up autumn.” This creative idea has quickly become popular on Chinese social media as a path to return to nature...
In a unique cultural moment, thousands of university students in China recently embarked on night-long cycling trips from Zhengzhou to Kaifeng, covering 50 kilometers in search of famous soup dumplings. It started as a localized activity among some friends and has...
China’s national spirit, baijiu, is quite difficult to popularize as few people who have not tasted it can understand its taste. For most Western drinkers, its powerful smells of fish sauce and a thrust to alcohol in the mouth are something they might never learn to...
Walking through the streets of Beijing, it’s impossible not to notice the change in how people interact with their pets. Where once you might have seen the occasional dog on a leash, now you’re likely to encounter a variety of breeds, often sporting...
In recent years, China has witnessed a remarkable surge in the adoption of smart home technology, transforming the way people interact with their living spaces. Information from the latest Chinese market research by Hub of China, including comprehensive questionnaire...
Top 5 Market Research Companies in China We thought it would be useful for some of our users to see which market research companies are out there and why they are in the top 5 research companies in China. Hub of China | Market Research Agency Hub of China have an...
