by David | Jul 21, 2025 | Chinese marketing, Hub of China
While much of Europe has remained focused on Tesla and legacy champions like Volkswagen, a quiet revolution is driving in from the East. Chinese EVs in Europe, particularly from automakers like BYD and NIO, are gaining momentum. They are offering not only competitive...
by David | Jul 14, 2025 | Chinese marketing, Hub of China
Chinese focus groups, UK and USA market parallels show a strong cultural shift: the formerly Western concept of the home bar is now a symbol of individualism in China. The former luxury, home bars are now an established part of Chinese city life. Young professionals...
by David | Jul 11, 2025 | Chinese marketing
The China Museum Merch Craze is rapidly turning into one of the most compelling consumer trends of 2025. From coast to coast, museum gift shops have transformed from drowsy enclaves into vibrant shopping destinations. Driven by cultural pride, savvy design, and social...
by David | Jul 10, 2025 | Chinese marketing
In the Emotional Economy 2025, Chinese consumers have adopted a more humanistic spending habit. From economic caution and social stress characterizing the year, consumers in cities looked to small pleasures that brought comfort, emotional closeness, as well as a...
by David | Jun 30, 2025 | Chinese marketing
Scroll through Xiaohongshu or Douyin on any given week and you’ll find a different snack trending: low-sugar konjac jelly, collagen chews, iron-rich fruit strips, probiotics in candy form. The common thread? These aren’t just treats they’re “functional.” What started...
by David | Jun 25, 2025 | Chinese marketing, Hub of China
Table of Contents Changing Beauty Standards in Beijing Thermos Culture in Hangzhou Emotional Luxury in Chengdu Quiet Brands in Guangzhou Conclusion: Softness Is the Strategy Changing Beauty Standards in Beijing Beijing, Tuesday, 08:12 A post titled “Why I Stopped...
