by David | Aug 1, 2025 | Chinese Consumer, Market Research
From tech-savvy Gen Z shoppers to livestream-fueled impulse buying, the Chinese consumer trend landscape in 2025 is more dynamic than ever. For brands looking to grow or even survive understanding Chinese market trends isn’t optional. It’s essential. And that’s where...
by David | Jul 18, 2025 | Hub of China, Market Research
Across China, a subtle but significant shift is taking place on the dining table. Food is no longer just about taste or traditions about function. From collagen-enriched drinks to herbal sleep gummies, Chinese consumers are increasingly choosing products that promise...
by David | Jul 1, 2025 | Hub of China, Market Research
If you want to understand why market research in China is a game-changer, forget the textbooks. Look at the field. At Hub of China, we’ve partnered with global and regional brands in sectors ranging from beverages to beauty. Across the board, one thing remains true:...
by David | Nov 22, 2024 | Market Research
China National Tobacco Corporation (China Tobacco) is a colossal force in the global tobacco industry. Despite its dominance at home, this state-owned entity has largely operated under the radar internationally. However, new trends show that it has plans to go...
by David | Nov 11, 2024 | Market Research
Walking through the streets of Beijing, it’s impossible not to notice the change in how people interact with their pets. Where once you might have seen the occasional dog on a leash, now you’re likely to encounter a variety of breeds, often sporting...
by David | Nov 5, 2024 | Market Research
Top 5 Market Research Companies in China We thought it would be useful for some of our users to see which market research companies are out there and why they are in the top 5 research companies in China. Hub of China | Market Research Agency Hub of China have an...