China’s largest cross border B2C platform Tmall Global has just made it a whole lot easier for foreign merchants to sell their goods on the platform and in turn reach millions of hungry Chinese consumers. This will allow international brands to manage their market...
Conducting market research in China is not an easy feat. In this article we discuss some of the geographical barriers to conducting accurate market research and how they can be overcome. Where should one conduct market research in China? Chinese cities are Tiered In...
China Consumer Market Research is a must! Chinese online stores have stopped selling Dolce & Gabbana after apparent racism from the co-founder and a dubiously culturally insensitive video at best. Rule number one for conducting business in China is understanding...
